I'm
Nondumiso Gogela, a UX & Product Designer
Pursuing a career in tech with a unique blend of expertise in fashion design, buying and customer service allowing me to curate products & experiences tailored to specific customer segments, creating solutions that are intuitive & resonate deeply with users and drive business success.

About Me
A Creative at heart, Designer, Entrepreneur and Artist from East London, I studied Design in Cape Town and now based in Johannesburg, South Africa.
Crafting intuitive experiences through deep understanding of user needs & experiences.
My journey began in the digital world with a passion for art that I nourished through design. I studied Fashion design and went into customer service, while there I found myself curious about the overall product development and management process, leading me to study retail buying. This landed me in a merchant trainee program with one of the country’s major retailers.
My key focus in this role was understanding market trends and consumer behavior through competitor
analysis and tailoring product strategy to our buyer persona and business goals, curating products & experiences tailored to
specific customer segments.
My exposure to research, developing product strategy and product development here drew me to pursue business ownership, where –
I acquired skills in social media management, product photography and community engagement to grow brands online. I won the ViaTV entrepreneurship competition in 2021, acquiring invaluable skills in web design, digital marketing and understanding the value in customer centered design practices for business success.
With this discovery in driving business success I further studied UX Design and continue to develop my skills as I pursue my certification in Design Thinking next.
Needless to say, I consider myself hardworking, always inspired and adaptable. I’d love to work together- let’s collaborate on something beautiful!

Services I Provide
With over 10 years working experience, I have mastered the skill of understanding client requirements to deliver a product suitable for your business needs. Here’s what you can rely on me for.

UI/UX Design
Figma, Information Architecture, Prototyping, Wireframing, User research, Usability testing, Typography, UI and Product design.

Branding
Content Creation, Meta Business Suite, Google analytics, SEO, Copywriting, Social Media Marketing, Community Management.
Working Process
I follow a user-centered approach and data driven strategies to create intuitive, effective and engaging experiences. I begin with research to understand user needs, then create wireframes and prototypes, constantly iterating based on user feedback to refine designs. In Digital Marketing I develop targeted campaigns and optimize using analytics and SEO. My Approach combines creativity, collaboration, and continuous improvement to ensure both user satisfaction and business success.
Technical Skills
Certified in UX Design, Digital Marketing, Retail Buying and with a Diploma in Fashion Design.
Feedback and Testimonials
Words from past clients…

Handled with professionalism and enthusiasm. I really enjoyed using her services and am excited to continue to work with her for my next project.

I love that it allows you the option to get a quote. So, I can get an idea of how much I’m going to spend without having to commit to a booking.

The site was good. Very simple to navigate. It wasn’t too busy, which is great for a mobile site where too much detail can be off
putting.
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